Software Development

We have dedicated R&D center that write components on top of the available software to make our software development an edge over others.

Web Programming

Our Web programmers are professionals who have immense knowledge about the field and have years of experience.

Software Consulting

We have helped many companies to find what is the best process to adopt when developing medium to large software applications.

Web Development

We specialize in premium quality web designing for the website design industry.

Dynamic Web Designing

Our web architects have experience creating features from scratch or integrating third party products to existing websites.

Mar 28, 2012

CSS Tips for Better Web Design


CSS Tips for Better Web Design



Using Cascading Style Sheets (CSS) can be a hard task. But if once used to its optimal level and if one has a great deal of knowledge about it, it can be a very powerful language and with it you can create amazing websites. Here are some CSS tips which will help you in creating better web designs.

Browser Incompatibility

Browser incompatibility is one major problem face by web developers worldwide. To ensure that your website works equally best on all browsers, you need to make sure that the layout of your website looks the same on all web browsers. You may have seen websites appearing perfect on a particular browser turn out to be a total disaster on other browsers. This in turn has a negative impact on your online business. Therefore, when you design your website, you should make sure that you run test on all major browsers and tweak it to perfection.

Design for Smaller Resolution Browsers

Even the most popular web development company at time fails to consider designing for smaller resolutions browsers or computer. There are section of people who use low resolution monitor or slow internet connections. A website with high resolution design is a big no for them because their browser will not support the design or their connection will take time to load the website or the graphic will overlap each other thereby rendering improper interface. Therefore, you will be losing this section of if you don’t consider designing websites keeping them in view. This tip is also good in terms of Search Engine Optimization.

Use Frameworks

Using framework can help you make perfect web layouts that are cross-browser compatible and are also tested well. CSS framework can be the best solution for a well tested web designs. You can find a lot of CSS framework available nowadays.

Use Generic Classes

Each time you develop a website, you may make the mistake of naming CSS classes differently. Instead of that, you can try making a simple CSS class which can be used repeatedly all through the design without having to refer back to a previous one. This will ensure that your web design will remain constant throughout.

Validate your HTML

CSS is dependent on HTML. Therefore, you cannot validate your CSS until and unless you have validated the HTML. Non-validated HTML may cause variation in the website’s layout.

Validate your CSS

Validation is one very important thing a web development company or a web developer should do so that all coding errors will be eliminated. This also makes sure that the design is error free and cross-browser compatible.

Avoid Using Large Background Images

Large background image means more file size. Therefore, in place of using large image as a background image, it is suggested that you select a small one and repeat it across the web page using CSS.

Use CSS with Care

There is no doubt that CSS is an amazing tool but this doesn’t mean that you should use it in places when lighter feature would enhance your web performance. Therefore, you should use it only when necessary.

Other tips are like, avoid using Inline CSS and use few lines. If you follow the above CSS tips of web design and web development, there is no doubt that you will come up with a perfect web design.

Mar 27, 2012

Five Factors Influencing Online Business





Five Factors Influencing Online Business
According to a software development services company India, the success of online business depends upon the intensity of sales and transaction happening on it. However, to make your online business successful, there are more things you should do. You should have a thorough knowledge about factors that influence your online sales. Here are five factors that directly influence your website’s revenue and profits.

Placement on Search Engine Results Page (SERP)

Placement on SERP is one of the most important factors that impact online market. Your website can get featured on the first, second or even the hundredth page according the search query. This depends upon on the search phrase relevancy. This is when Search Engine Optimization company comes to the rescue. Hire an SEO professional or do it yourself so that your website gets featured on the first or second Search Engine Result Page. In this way, you can gain more visitors and thereby increase sales.

Impressions

Impression means a single view of an online advertisement. It has a direct effect on the rate of conversion of a website. And by conversion rate we meant the percentage of visitors who make a purchase on the website. It also helps track incoming visitors traffic from various sources like search engines, banner advertisements, etc. and estimate conversion rates. These reports in turn can give you valuable insight into your ad campaigns’ performance and then tell you what is trending and what is not. In this way you can get to know what obstructs visitors from purchasing things from your site and work on how to improvise the same. Various web development company and other online business companies have already prospered through this.

Click Stream Analysis

The path taken by website visitors to browse from an initial point of entry to the conversion point is known as Click Stream. By analyzing this path, website owners can make improvisations to their sales process in order to earn maximum efficiency. Click Stream Analysis is not only helpful in identifying the incompetent points of a website but also helps in determining points where cross-selling can be carried out. You can also with the help of this correct the areas where your business fails and then ensure that your website turns in more sales and revenues.

Return Visitors

Returning visitors of repeat visitors are one of the most valuable assets of a website. It is a proof that the visitors are satisfied with the products and services of your website and hence they are visiting again for the same. Key analysis of returning visitors however is necessary for your website’s success. Find out whether the returning visitors are purchasing anything or not and make amends.

Visitor Retention

This is one important factor that is considered important in order to run a successful online business. Even the biggest software development company tries to retain visitors so that their business can go on successfully. It is good for your business if your visitors spend more time on the website.

The above factors can be a ringing bell for you to improvise your website design company and features so that you can have your business running smoothly.

Mar 24, 2012

Better Web Design Tips for Better Search Engine Rankings

Better Web Design Tips for Better Rankings

At a point back in time, web design used to be real simple. Making the site attractive to the eyes has been the only important feature. This uncomplicated web designing services company India motto has been laid to rest long ago. Nowadays Search Engine Optimization Services Company India has totally changed the face of web designing. Therefore, it is time that you give a new look to your website but this time with better result, i.e. better rankings.

Here are some tips which you can consider if you want your website to gain better rankings. These are tips that big outsource search engine optimization experts company companies do to help their clients’ website gain good stats.

1. The first tip of all is that you should consider devoting more time in coding than designing. This is needed if no professional SEO technician is assisting you in doing the same. Spending more time in coding will help in creating a better “look and feel” of the site and with much ease. And by using descriptive tags in structuring your pages, it will ensure that search engines can easily read and understand all important contents of your site thereby ensuring better rank on Search Engine Results Page.

2. The second web design tip is that you should not keyword-stuff your content on the page but place them in strategic places throughout your site. You don’t need any outsource web development company India help to do this. And also remember that you can be penalized for keyword stuffing.

3. Don’t use Flash contents unless it is very important. The reason is that using Flash can affect your site’s ranking. However, web development companies use it a lot and that is a bad move. Using Flash for navigation, a trendy drop-down menu, etc. are very tempting but Search Engines have a difficult time reading and understanding such files.

4. Using alt attributes in image tags can be real helpful. It is proved that it is helpful in describing the particular picture and also the discussion related to that. And this description contains keywords that are relevant to the topic and the picture thereby directing web users when they search the same keyword(s) via search engines.

5. Next, name things correctly. This is done by naming each page on your site with a unique title attribute. SE jumps to the conclusion that every page on your site is the same if the same title is given to all. This thereby negatively impacts its ranking.

6. Linking is also helpful. If you are linking to contents of other sites similar to that of yours, make sure that the content contains a specific keyword that explains the topic under discussion and your link is hyperlinked to the same keyword.

7. What most web application development services company forget is the choice of URL, whether you should keep the www-prefix or not. You should decide whether you should keep it or not before making the site go live. This is because SE treats sites with and without the prefix different. Therefore, it can lead to duplicate content issues.

8. Link building is one of the most important aspects of Search Engine optimization company India. If you more quality links pointing to your site, the better will be your SERP position. So, you should also consider this last point while framing the contents and also the design of your site. Be generous with your own links and in this way you will get link back from other quality sites.

These are just basics, but if you just do it, I believe that this will greatly impact your site’s rank in SERPs.

Mar 23, 2012

Some Undeniable Points for DIY Search Engine Optimization ( SEO )

Some Undeniable Points for DIY SEO

When you first step in to the internet world for expanding your business, the first thing that troubles you is the heightened competition between companies. Yours is not the only Web Development Company Indiayou will see thousand other companies competing to be the best. Reputation and popularity online is done through Search Engine Optimization (SEO) Services Company India.

Now, you may think of hiring professionals. Don’t you do that yet, doing SEO yourself is not that complex. By doing the basics, you can save hundreds of dollars and get equal results to that of professionals. There is denying the fact that professionals can get better results but you should definitely try doing it yourself first.

Basic SEO is something simple and worth trying. It can be time consuming but once you get on track, you will not need help of any Web Application Development Company India. Here are some points you should think about if you are doing it yourself:

1. You will start off with domain name registration. You should ensure that it reflects what your site is about. Keep the name short as long as it is related to the services and products provided by your company. You may also consider giving the domain name related to the services and products of your company. Getting a sub-domain of a popular domain will also help in getting indexed more quickly.

2. Page title is the next thing. It is also known as the HTML Title Tag which is important in making search engines understand what the page is all about. Remember that it is the title tag is the first thing a search engine looks at in order to determine the website’s relevance. Therefore, for a better SEO score, you should use important keywords in your title tags. For example, instead of calling the home page home, make it a short description of the page like keeping.

3. Primary Meta tags nowadays aren’t that much important as it used to be. However, the description tag is still used by some search engines in displaying information about websites to users and helps them decide whether the website is of their use or not. Therefore, you should also not forget putting the description tag. For short descriptions, you can also use the alt tag.

4. Keyword density, this is one thing which comes into play in the long run. Having good keyword density in all the contents of every page is good but you should also know that each search engines has their own requirements when it comes to keyword density. In average, 5-8% is considered the optimal level. Don’t keyword-stuff your contents or search engines might mark your site down.

5. Most Search Engines review web page’s importance according to the number and quality of incoming links from other sites. It is therefore helpful in linking your sites to some related websites. This should also be done in a way that you don’t overdo it. Asking other related sites to use your keyword as the text of your incoming links can also be very helpful. As for example, ask other pages to use Web Development Company for the linking text if your company deals on the same.

If you follow the above points, you can do SEO yourself and do it right. Search Engine Optimization Company if done the right way, can keep your site on top of SERPs as long as you want to be.

Mar 17, 2012

Dynamic Website Design & Development


            
 The core strength of our web developers is not building web pages but creating what is behind every complex web site. Dynamic website programming requires equal creativity and team work.
Our web architects have experience creating features from scratch or integrating third party products to existing websites. The following are some examples for dynamic website design & dynamic website development: - online catalogs, real time secure transaction processing, product ranking and review, auctions, publishing, online databases, content management and more. Our web developers specialize in developing dynamic database driven websites using Microsoft ASP/SQL technology. For specific projects, JSP or PHP/My SQL might be the technology of choice, but generally, ASP produces advanced database driven websites.
Furthermore, we develop the administrative functions so that you can easily upgrade and maintain the website with new products, price changes, availability, contact information and news on your own with out any technical knowledge.
In other words, we can create advanced dynamic websites with Shopping carts, Query Forms, Feedback Forms, Discussion Forums, Message Boards, Online registration, Site Search, Online Chat etc.
Flash Website Designing & Development
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Description
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Impact coupled with usability and a return on your investment. Your website needs to look good. It also needs to function flawlessly. It needs to provide the right information. We know what it takes.

The graphic design and overall aesthetic feel of the website is crucial for creating a favorable impression with your website visitors. We feel that a website must look professional, yet capture the appropriate appearance and character that best represent an organization. Also, the website should be laid out in an organized manner with a user-friendly interface that provides intuitive website navigation. We have a team that works with each client to create a complementary balance of information, images and dynamic multimedia to create a look that accurately reflects the goals set forth in the Internet Business Plan.

With the global trend in designing interactive websites, Flash design has become an integral part of Websites. Simplest forms combine static/dynamic colourful graphics, some interactivity, audio and information of course. More advanced (common these days) would include graphics, dynamic text, animation, clips, movies based on Macromedia Flash, Dream-weaver, Fireworks, higher level of Interactivity, streaming audio.
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Flash based websites are more interactive in terms of their presentation. They have a graphical inter phase that gives the visitor on the website more defined look of an organization and there services offered. With Flash based websites you may be able to narrate things that you aren't able to in static websites.

The possibilities of web graphics are unlimited in terms of imagination - animation and sound that may touch the senses of a visitor on the website leaving a long lasting impression and high impact. It has the power to invoke an emotion or excitement. It's amazing what one can do with such graphical tools!! The visitor on the website is not just given the information but they are provided with some excellent experience.

We offer low cost flash Website designing, flash intros and Corporate flash presentations. Pluto Technologies offers Flash based websites with excellent animation effects with over 2 years of experience in animation development in flash. We are proud to offer you high quality flash presentations and animations with amazing sound effects, customized backgrounds and props to support the animated scenes.
Static Website
A static website is the simplest way to show your product or business online. It is the easiest type of website to set up, but making changes to static websites require web programming knowledge.Static web design is best suited for sites that will not require updates often.

Static website is also termed as Small Business Website and Brochure Websites and usually serves with an online demonstration thus enabling us to persuade the prospective customers to purchase our products or services. This type of website is suitable for those who need to constitute their web presence or just use it as a basis of intermediation to establish contact with the clients.
To Design a static website is a simple method when compared with dynamic website as the technology is quite simple to understand. In general static websites are created using minimum script and HTML coding. Our static web designing services starts with understanding the clients requirement, analyzing and designing the appropriate lay out which translates your business logic into the desired application. A static website is quite suitable where updating the products or services is not required.  Static web designs are ideal for downloading images, brochures etc.  Static websites are easy to navigate and it is browser.

Some Logos Are Timeless
There are certain logos we’ll never forget: Apple, CocaCola, McDonalds, Google, Nike, Target, etc.
I don’t even need to show these, because we all have them imprinted in our minds. Pretty amazing!
 We don’t have any magic formula, but we know one when we see it. Creating a timeless and effective logo is not an easy undertaking. Large corporations often times spend millions of dollars on their brand.
 According to the site, the 5 characteristics of a highly successful logo include:
1.      Uniqueness
2.      Relevancy
3.      Appealing
4.      Consistency
5.      Contrast

At Pluto, our team of experienced designers, informed with the latest graphic design software and branding ideas create website designs par excellence. Be it product sales, sale of a service, corporate branding, or logos, we create DESIGNS THAT WORK. We combine new technology with creative ideas to bring your website design material in focus
We ensure that each project undertaken will always be completed in time and each project is considered as a unique project. We develop Website for Professionals, Commercial companies, Government authorities, non-profit organizations, etc

Creativity for website design and wide and wise conceptualization for effective web promotion is our strength and we can code whatever you imagine. We strive to give you an influential web presence and can develop your website as your web representative. We have a team of professional, experienced and creative graphic designers in Noida, India.We secialize in ApplicationOne2One Contact @ 9818652075

How We Work

Text Pages

A page of text is defined as no more than one 8-1/2 X 11 sheet of paper, 12 pt size font, single-spaced, with 1-1/2 inch margins at top, bottom and sides.

Web Site Content Authoring
Your Web Designer does not write or rewrite content. Your content must be supplied to us written the way that you would like it to appear on your web site.
t Web Si Effective websites
Our fees are based on you providing your content to us in electronic format. Written materials may be provided to us in the body of an email, Microsoft Word, WordPad or Notepad format only.
If you provide your content in the form of existing manuscripts, brochures, literature, etc. and you wish to have us process the information, additional fees shall be incurred. Please note that we will not rewrite and/or edit your existing materials/information. Your editing, etc. must be done prior to your submission of your materials. Additional fees shall apply if we must convert printed materials into electronic format.
rWe offer custom software development services as per client´s technical specifications. We have professional expertise in the Web Designing Tools, PHP, Java, J2ee .NET, ASP, ASP.NET, VB,VB.NET, XML, C/C++. 
For any query just mail on info@plutotechnologies.in


Mar 13, 2012

PLUTO TECHNOLOGIES HELPING SMALL SIZED, MID-RANGE BUSINESSES & ENTERPRISES EXPAND THEIR IMAGE AND BOOST REPUTATION IN MARKET

When planning online marketing techniques, never forget to add online reputation management (ORM). When planning the online marketing approach with regard to many Internet marketers on various marketing practices, but often ignores the online reputation management that can help them a lot in Search Engine Optimization (SEO).

For each company, it is important that customers, employees and the world knows, when a large company. You spend years building a good reputation, but can be lost in one day with a negative review or complaint online. The Internet is a potential and effective means to manage their online reputation.

This could be a mess for any company meaning their online reputation management (ORM) ignore. This is very important for any company to an online reputation management in its marketing strategy to make the perception of good or bad for any business a huge difference, especially in the eyes of customers. By building and managing reputation online is like winning half the battle. Construction Management and Internet reputation takes a lot of valuable time, but it is expensive.

Although there are many forums and websites that have been used by spammer to ruin the good image of the company, it is certainly no shortage of companies like Pluto Technologies India can help you get out of this mess.

Pluto Technologies India as part of the brand reputation management program saves the effort of the negative impact of false claims on websites, such as complaintsboard.com. Building on the experience and knowledge in social media marketing and Social Media Optimization, Pluto Technologies India will help you gain a good reputation and remove bad words about the company.

These companies are off shoring / outsourcing carved a niche perfect leading in global markets, offering a unique service that is SEO, SMO and brand reputation management, Web Services and Software Development to name a few.

How do we do that?

We all have been using online marketing platform like: – blogs, discussion forums, review sites, social networking websites comprising of Facebook, LinkedIn, Twitter etc. to promote ourselves, to establish a strong online reputation and to engage our target audience per say.

As we understand:

Important aspect of any business is the “customer” – without customers, business will not succeed. And happy, satisfied customers will carry your business to great success.

However, even the best business will have unhappy customers. They may be unhappy about something out of your control or be unreasonable, but if they are unhappy it can impact on you and your business.

Great Deal happens

Sometimes, the customers who complain can become the most loyal and positive customers for your business. Knowing that you will look after them in bad situations, they can trust you to look after them in the normal course of business.

By dealing with customers calmly and with respect, even when they are complaining about your business, you will reduce the negative feedback about your business. And you get the opportunity to improve your business as well.

Call Us Today at +91 921 2328 711 or mail us your query at info@plutotechnologies.in